Portsmouth, NH - June 27, 2012 – Managing over 9,300 guest rooms, 18 golf courses and 16 full-service spas across 40 independent, luxury and upscale hotels, resorts and golf clubs is a complex management operation with unique needs and service requirements. Providing the highest levels of guest service together with seamless sales, marketing and operations business processes, Destination Hotels & Resorts has embraced the new additions of Libra OnDemand, MTech, and MeetingMatrix to the Newmarket International family.

“With our growing collection of 40 unique hotels and resorts, we need a pre-eminent, contemporary CRM solution that integrates with our complex business model, one that will support the vast needs of our clients, customers and guests,” stated Andre Fournier, Senior Vice President of Sales and Marketing for Destination Hotels & Resorts.

By utilizing Delphi, Destination Hotels & Resorts shares leads, account and contact information. The ability to better manage events and improve communications between banquets and sales results in superior event execution. To ensure the best level of guest service, this information is fully integrated with guest and company profiles within Libra OnDemand. Destination Hotels & Resorts now has the ability to obtain a complete 360-degree view of their guests.

“Libra OnDemand provides us with a dynamic CRM solution in addition to state of the art analytics, research and reporting, allowing for influential marketing execution and optimized results,” stated Nancy Kern, Assistant Vice President of Marketing for Destination Hotels & Resorts. “The ability to track preferences and stay history from one property to the other within our collection vastly enhances our marketing efforts and on property guest services.”

As a result of Newmarket International’s acquisitions, a full suite of integrated HRM solutions are employed on a daily basis to manage exceptional and memorable guest experiences. Records generated and stored in both Delphi and HotSOS can be related to one another using Libra OnDemand. This delivers higher customer satisfaction levels, increases guest loyalty and drives future revenue and sales.

Libra OnDemand’s cloud based functionality enables the creation of comprehensive guest profiles, including tracking of customer preferences, HotSOS and individual service requests as well as guest relations cases. “We selected Libra OnDemand because it is built on the powerful Force.com platform which easily integrates with our systems across our diverse portfolio,” commented Lori Losasso, Vice President of Business Applications for Destination Hotels & Resorts. “Combined with our other applications, this provides a global view of our guests and the power of data that is at our fingertips.” By utilizing this guest data, Destination Hotels & Resorts is personalizing guest experiences and tracking overall customer satisfaction, which ultimately increases positive reviews and loyalty.

With the preventative maintenance (PM) and workflow management solutions available in HotSOS, teams track service level of rooms and equipment, maintain asset life and create an efficient process for handling service requests. “HotSOS gives us the capability and tools to effectively manage the workflow process from inception to completion. Real time dispatching, routing, response tracking and the ability to be pro-active to conflict resolution are essential components to successful service,” said Mike Shutts, Vice President of Corporate Engineering for Destination Hotels & Resorts. “We have been able to avoid duplication of efforts and to measure twice and cut once.” Since these records are also stored in Libra OnDemand, HotSOS ensures overall customer satisfaction and allows personnel to unobtrusively learn more about guest behavior.

The Newmarket International family of Hospitality Relationship Management products are leading the way in helping Destination Hotels & Resorts manage complex groups, events, sales and catering, and identify high-value guests all while ensuring that the proper level of service is provided. As a result of these tightly integrated solutions, gaining valuable guest intelligence happens automatically, across multiple departments, with little to no manual intervention.

About Destination Hotels & Resorts
Destination Hotels & Resorts is a privately held hospitality management company headquartered in Colorado. With nearly 40 independent, luxury and upscale hotels, resorts and golf clubs, Destination is the fourth largest hospitality management company in the country. The company’s portfolio features more than 9,300 guest rooms, 18 golf courses and 16 full-service spas. Destination Hotels & Resorts properties are located in key metropolitan and resort markets including Washington, D.C., Chicago, Seattle, Denver, San Diego, Santa Fe, Aspen, Austin, Phoenix, Portland, Palm Springs, Palos Verdes, Maui and Lake Tahoe. The company is
a subsidiary of Los Angeles-based investment, development and management firm Lowe Enterprises.

For a complete list of properties in the Destination Hotels & Resorts collection, please visit
www.destinationhotels.com.

About Newmarket International, Inc.
Founded in 1985, Newmarket International, Inc. delivers proven business services that turn function space into revenue streams, delivering greater ROI and profitability. Today, Newmarket International solutions are a cornerstone in the global hospitality industry, with more than 28,000 installations worldwide. Our flagship product Delphi remains the industry standard for empowering hospitality to increase revenue, lower costs, and improve customer satisfaction and guest loyalty. Newmarket International is headquartered in Portsmouth, New Hampshire, with international offices in London, Shanghai and Singapore. Hospitality Information Services,MTech, and Libra OnDemand are wholly owned divisions of Newmarket International, Inc. For more information, visit us online at www.newmarketinc.com.

Myrtle Beach, SC (PRWEB) May 31, 2012

New Media Hospitality Solutions, a leading provider of multi-channel interactive marketing strategies for the hospitality industry, launches the new MyrtleBeachResorts.com destination travel portal to serve thousands of vacationers coming to the Grand Strand.

http://www.MyrtleBeachResorts.com conjoins the extremely popular MyrtleBeachNow portal to make it an even more valuable resource for travelers interested in coming to the Myrtle Beach area. New Media Hospitality’s goal is to offer the most informative travel resource, where to stay, where to eat, news and events and of course - how visitors can save money on their next visit.

“It just made sense to combine the strengths of these two highly visible web sites for visitors to secure the best value and travel experience,” says Bob Fill, Vice President of New Media Strategies. “The merger allows us to create a sweet spot for hotel deals and vacation offers which of course, is the real draw for the majority of our web traffic. The same great Myrtle Beach information and hotel deals as before…Just more of it….a lot more of it,” Mr. Fill states.

So what can new and returning visitors expect of the newly launched http://www.MyrtleBeachResorts.com
The new MyrtleBeachResorts.com features a hotel and resort directory that highlights the three main “sections” of the Grand Strand: North Myrtle Beach, Myrtle Beach, and “South Strand.” It also has many different classifications of hotel offers, including Best Rate, Last Minute Deals, and Book Early Deals. The Myrtle Beach travel portal also highlights and reviews visitor favorite businesses, such as restaurants, shopping venues, theaters, and annual events.

About New Media Hospitality Solutions:

New Media Hospitality, based out of Myrtle Beach, South Carolina, is a full service interactive marketing agency specializing in multi channel marketing and ROI-driven technology solutions for hotels and resorts. The Company is a strategic partner of Libra OnDemand focused on integrated CRM cloud technologies and serves as it marketing arm throughout the United Stated and overseas. New Media Hospitality Solutions product offering includes traditional interactive marketing, SEM, web site development, creative design services, mobile marketing, social CRM and a host of other new media solutions.

For more information, please call 1-843-839-7237 or email sales(at)newmediahospitality(dot)com.

Libra OnDemand, the leading provider of cloud based hospitality applications designed to drive sales and increase revenues for the world’s premier hospitality organizations, continues its rapid growth with the addition of three experienced Customer Success Managers to its staff. The new hires, Pam Vickers, Jennifer Trevino and Raemarie Roqué, are key additions to help Libra OnDemand meet the increasing demand for its innovative Hospitality Relationship Management (HRM) system. 

Pam Vickers joins Libra OnDemand in the role of Customer Success Manager. A 25-year veteran of the hospitality industry with companies such as L’Ermitage Hotel Group, Beacon Hotel Corporation, and Hotel Information Systems, Vickers brings a wealth of experience in hospitality technology to Libra OnDemand and its clients. Based in the New England area, Vickers will primarily serve clients in the northeastern United States and abroad.   

Vickers’ experience in the hospitality industry runs deep as evidenced by her participation as a guest lecturer at the Preston Robert Tisch Center for Hospitality, Tourism and Sports Management at New York University. For the past two years, Vickers was featured as an industry expert at HFTP’s annual Hospitality Industry Technology Exposition and Conference (HITEC).

Another key player with 14 years of hospitality experience, Jennifer Trevino, joins Libra OnDemand as a Customer Success Manager. As a recent seven-year veteran at Travelocity with progressive levels of responsibility, Trevino’s role as a regional sales director positions her perfectly as a trusted partner for Libra OnDemand’s vast clientele, ranging from small boutique hotels to the world’s largest hospitality chains. Trevino also excelled as Drury Hotel’s e-marketing manager during a six-year span. Based at Libra OnDemand’s headquarters in Celebration, Florida, Trevino will primarily consult with hospitality clients in the southeastern United States and abroad.

The hiring of Raemarie Roqué is the final piece of Libra OnDemand’s trifecta. Roqué brings more than 10 years of solid software experience gained during her tenure at CA Technologies. Skilled at consulting clients in Software-as-a-Service (SaaS) products, her reputation as a trusted technical advisor will continue at Libra OnDemand. Based in Orange County, California, Roqué will consult with hospitality organizations on the Pacific Coast and abroad.

Gregg Hopkins, President of Libra OnDemand, speaks highly of Vickers, Trevino and Roqué.  “We are truly excited to have not just one, but three high-caliber consultants to accelerate our business development efforts for 2012. We are poised for significant growth next year.”

About Libra OnDemand

Libra OnDemand LLC is a leading Software-as-a-Service (SaaS) provider of hospitality solutions natively built using cloud technologies. The comprehensive Libra OnDemand Hospitality Relationship Management (HRM) system provides a suite of subscription based, easy to use, web applications: CRM & Email Marketing; Concierge Desk; Sales, Groups & Events; and, Loyalty & Rewards. Additionally, Libra Portals offers Libra Customer Portal (custom designed, consumer-facing websites) and Libra HMS Portal (mobile device accessible, employee collaboration tools). For more information about Libra OnDemand, contact info@libraondemand.com or visit www.libraondemand.com. Libra OnDemand is a division of Newmarket International, Inc. (www.newmarketinc.com).

The purchase of LIBRA ONDEMAND fits into NEWMARKET INTERNATIONAL’S strategy to provide the most complete sales solutions across hotels and venues of all levels of complexity and worldwide. 

“The acquisition of LIBRA ONDEMAND is highly complementary to our existing solution set,” says Jeff Hiscox, President and Chief Executive Officer at NEWMARKET INTERNATIONAL. “Both NEWMARKET INTERNATIONAL and LIBRA ONDEMAND have recognized the benefits of delivering a true cloud-based delivery model on top of the Force.com platform from Salesforce.com®. Combined, the companies now offer hospitality business services for Above Property Sales, Property Sales, Clustered Sales, Loyalty Management, and Marketing Automation.” 

“We are so excited to join the NEWMARKET INTERNATIONAL team,” stated Gregg Hopkins, President of LIBRA ONDEMAND. “The acquisition of LIBRA ONDEMAND by NEWMARKET INTERNATIONAL is a natural fit for us—to combine our teams and bring to market new, innovative, and unrivaled cloud-based solutions for hospitality and our mutual customers. It’s also great to partner with the market-leader in hospitality groups and meetings, NEWMARKET INTERNATIONAL.” 

Hopkins will join NEWMARKET INTERNATIONAL, continuing as President, LIBRA ONDEMAND, a division of NEWMARKET INTERNATIONAL, INC. Hopkins will manage all aspects of LIBRA ONDEMAND’s business, and LIBRA ONDEMAND will continue to maintain operations and service existing customers out of their headquarters in Celebration, Florida, a suburb of Orlando. 

About Newmarket International

Founded in 1985, Newmarket® International delivers proven business services that turn venue space into revenue streams. Today, our solutions are a cornerstone in the global hospitality marketplace, with more than 28,000 installations worldwide. Our flagship product Delphi® remains the industry standard for empowering hospitality to generate more revenue, lower costs, increase profitability, and improve guest satisfaction.  Newmarket International is headquartered in Portsmouth, New Hampshire, with international offices in London, Shanghai and Singapore. For more information, please visit www.newmarketinc.com or contact marketinginfo@newmarketinc.com, and follow Newmarket International on Twitter, Facebook, and LinkedIn.

About Libra OnDemand

Libra OnDemand LLC is a leading Software-as-a-Service (SaaS) provider of hospitality solutions natively built using cloud technologies. The comprehensive Libra OnDemand Hospitality Management System provides a suite of subscription based, easy to use, web applications: CRM & Email Marketing; Concierge Desk; Sales, Groups & Events; and, Loyalty & Rewards. Additionally, Libra Portals offers Libra Customer Portal (custom designed, consumer-facing websites) and Libra HMS Portal (mobile device accessible, employee collaboration tools). For more information about Libra OnDemand, contact info@libraondemand.com or visit the website www.libraondemand.com.

As the hospitality industry’s largest gathering in North America, IHMRS will feature three full days of exhibits from Sunday, November 13 through Tuesday, November 15. With more than 700 suppliers and approximately 30,000 attendees, this is an industry event you don’t want to miss! Come visit Libra OnDemand in the Technology Innovation Pavilion at Booth 3156A!

Best of all – we are pleased to offer you FREE ADMISSION to the show! Just follow our custom VIP registration link: Libra OnDemand Success and complete the online Attendee Show Registration form. For more information, you may also visit the IHMRS website. Then, when completing the Attendee Show Registration form, enter Libra OnDemand’s unique code – “SUCCESS” – to receive your complimentary discount.

If you have any further questions or would like to schedule an appointment with a member of the Libra OnDemand team, please contact us at info@libraondemand.com or 407.412.9296.

Come learn more about the award winning, easy to use, subscription based technology solutions and services of Libra OnDemand. Get a personalized demo of our cloud based, Hospitality Management System that enhances guest experience and ultimately helps your organization achieve more “SUCCESS! 

We’ll se you there!

New Jersey-based Dolce selected Libra OnDemand as a guest communication tool, interfacing with its corporate marketing platform and using it to generate pre- and post-stay confirmation e-mails and other guest correspondence. As a result, Dolce hotels are now able to deliver personalization of guest experiences while also executing targeted marketing campaigns via an integrated email marketing platform. Just as important, Libra OnDemand is helping Dolce identify high-value guests and is helping ensure that the proper level of service is provided to them.

“We wanted to find out who our guests are—what their interests are, what VIP spend should look like—but it’s grown to become a property-level tool that can really affect guest service,” says John Edwards, Dolce’s Corporate Director of Information Technology. “At the hotel level, we will use Libra as a tool to look up guests and find out what we know about them, including their past guest survey scores and any issues they may have had. Libra is really a single point of reference—a guest data warehouse. This is what a CRM system is supposed to be.”

Libra OnDemand’s hospitality solutions are natively built using cloud technologies, meaning the applications available to interface with the system are virtually infinite. “Because it’s in the cloud, we can use Libra as a sales tool as well, leveraging the data there via add-on applications for a ton of flexibility,” Edwards says. “It’s suddenly data overload over here, with more information than we know what to do with. It’s a very good problem to have, believe me.”

The cloud aspect of Libra OnDemand has also saved Dolce considerable money and effort from a data security standpoint. Not only does Libra OnDemand require almost no new hardware, it also has international safe harbor and data security rules built in for nearly all major country markets. “Each country has its own unique requirements on data security, but the Libra system takes care of figuring all of that out for me automatically,” Edwards says. “More to the point, with a traditional CRM system, I would have to stand up data centers in any given country we do business in; with Libra, that’s not necessary.”

The dashboard tool within Libra OnDemand interfaces with an array of different property management systems, including all three platforms employed by various Dolce properties. “That has made data analysis incredibly easier,” Edwards says. “For the first time, we’re able to view and sort performance results across properties in a single, standardized report. We’re not only comparing apples to apples, but we’re now able to do it in a way that is intuitive and logical.”

Libra OnDemand provides a flexible, secure and affordable solution that streamlines and automates the way customer interactions are managed. Accessible through any web browser and compatible with almost every major property management system, Libra OnDemand requires no upfront capital investment, has no hidden technology costs and charges no fees for ongoing basic maintenance and support. For more information, please contact Libra OnDemand President Gregg Hopkins at ghopkins@libraondemand.com, or visit www.libraondemand.com.

About Dolce Hotels and Resorts

Dolce Hotels and Resorts, a privately held operator of 27 upscale hotels, resorts and conference hotels in North America and Europe, was founded in 1981. The company is headquartered in Rockleigh, N.J. and employs more than 4,000 worldwide. Additional information is available at www.dolce.com.

About Libra OnDemand

Libra OnDemand LLC is a leading Software-as-a-Service (SaaS) provider of hospitality solutions natively built using cloud technologies. The comprehensive Libra OnDemand Hospitality Management System provides a suite of subscription based, easy to use, web applications: CRM & Email Marketing; Concierge Desk; Sales, Groups & Events; and, Loyalty & Rewards. Additionally, Libra Portals offers Libra Customer Portal (custom designed, consumer-facing websites) and Libra HMS Portal (mobile device accessible, employee collaboration tools). For more information about Libra OnDemand, contact info@libraondemand.com or visit the website www.libraondemand.com.

From how I see it, Salesforce is on the cutting edge of the “Social Revolution.” And, with the Winter Release 2012, users will be able to seamlessly connect to social media sites, such as Facebook, Twitter and LinkedIn, through the power of Force.com platform technologies. That’s big – why? It expands social media into social enterprise for your entire organization. How does that translate into successful business practice for the hospitality industry? Users will be able to know their hotel guest better than ever, and ultimately provide them with personalized service. Just imagine – you could automatically view your VIP customer’s Facebook page, easily accessed from their Guest Profile, giving you personalized insight to know, for example, that they are exhausted from sitting next to a crying baby on their recent flight. You could be their hero upon check-in, by having extra pillows delivered to their room or offering them a cup of tea or glass of wine, depending upon their personal preferences noted in your CRM system.

But, the Salesforce social expansion doesn’t stop there. Enhancements to “Chatter,” the social collaboration tool were also announced, giving organizations more communication power through such features as Chatter Approvals, Chatter Service, and Chatter Connect. Even better – Chatter Now will enable users to see their colleagues online, instantly chat with them and share their screen – all in real-time. And, here’s what I think is the best news: Chatter Customer Groups. Users will soon be able to invite people outside their organization into their secure, private network, allowing them to collaborate beyond the four walls of their company. For a hotelier, that means the concierge could instantly notify the golf course located across property that a special guest would like to rent clubs, while also instantly communicating with the corporate accounting office across the country that the club rental fees on the guest’s folio should be complimentary.

Beyond the groundbreaking social announcements, Salesforce also launched Data.com, an effective integration tool that unifies contact information from Jigsaw and company information from Dun & Bradstreet into one place, allowing users to build and better maintain social customer profiles. Information can be merged with an existing database and/or new data can be brought in, segmented into categories, so the user can get a better understanding of the customers and organizations that give or do not give them business. Ultimately, Data.com can provide a hotel sales and marketing team the exact information they need to effectively strategize, target and execute sales and marketing campaigns to their ideal target audience, for example, business corporate travelers in the Western region or middle class families within a 50 mile radius.

And, here’s one final piece of news that yet again proves the flexibility and accessibility of Salesforce: Database.com Data Residency Option. In response to customer requests, this formidable option will allow companies that want to take advantage of the cloud computing model, but have requirements, policies or concerns that may prevent them from gaining these benefits, to store sensitive data in their own environment. This means that hospitality companies will now have the choice to keep private customer profiles or confidential accounting records in their on-premises data centers and/or in the cloud, based on their organizational needs. 

Pretty awesome! And, this is the part that is “awesomer.” As the ONLY provider of customized hospitality solutions natively built on the Force.com platform, Libra OnDemand will be bringing all of these new Salesforce features into hospitality by automatically incorporating them into the application. This just reconfirms that Libra OnDemand, through the power of Force.com, is the best system for today’s hotel business needs. You certainly can’t do all this on a client server platform; you just can’t.

For current Libra OnDemand customers, these revolutionary enhancements will come automatically with their subscription. For those hospitality organizations that have been hearing all “the buzz” and have been considering CRM and cloud technologies, now is the time to improve your business and be part of “a whole new world” of technology.